Health Care (E40) IRS Verified DX Registered 990 on File

HEALTHY BIRTH DAY INC

EIN: 26-3998964 · CLIVE, IA 50325-8266 · United States · FY 2024 Data

4 out of 5 71 / 100 Based on 2+ years of filings

Financial strength (30%) 74/100

Reliability (20%) 71/100

Effectiveness (25%) 85/100

Impact (25%) 55/100

Financial data: FY 2024 · Scored 9/13/2026

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Financial Overview — FY 2024

$2.5M

Total Revenue

$2.3M

Total Expenses

$581K

Net Assets

Employees

Revenue Sources

Expense Breakdown

Program Expense Ratio 81.6%

Fundraising Efficiency 386.8%

Operating Reserve 3.07x

Liability-to-Asset 30.9%

Revenue Diversification 105.0%

Executive Compensation $139K

Compared with Peers

FY 2024

Compared with 3,080 similar organizations (United States, Health Care, $1M–$10M in expenses), FY 2024.

This organization Middle half of peers (P25–P75) Peer median

Ratio	This org	Peer median	Position (P10 → P90)
Program expense ratio Program expenses / total expenses · higher is better	81.6%	84.8%	P10P90	Below median
Admin expense ratio Management and general / total expenses · lower is better	11.6%	11.6%	P10P90	Below median
Fundraising expense ratio Fundraising expenses / total expenses · lower is better	6.8%	0.0%	P10P90	Bottom quarter
Fundraising efficiency Fundraising expenses / gross fundraising income · lower is better	386.8%	102.7%	P10P90	Below median
Operating reserve Months of expenses covered by net assets · higher is better	3.1 mo	9.9 mo	P10P90	Bottom quarter
Liabilities to assets Total liabilities / total assets · lower is better	30.9%	13.5%	P10P90	Below median
Revenue concentration Share of revenue from the largest source · lower is better	105.0%	91.1%	P10P90	Bottom quarter
Revenue growth Year over year revenue growth	25.1%	8.1%	P10P90
Expense growth Year over year expense growth	8.3%	7.2%	P10P90
Surplus margin Surplus as a share of revenue	7.5%	2.4%	P10P90

Financial History

Year	Revenue	Expenses	Net Assets	Program %	Staff
2024	$2.5M	$2.3M	$581K	81.6%	21
2023	$2.0M	$2.1M	$396K	80.4%	19
2022	$1.1M	$1.3M	$530K	86.7%	14
2021	$1.1M	$894K	N/A	—	10

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Organization Details

EIN: 26-3998964
State: IA
City: CLIVE
ZIP: 50325-8266
Classification: E40
Category: Health Care
Rating: 4★
Coverage: A
Last Updated: Aug 2026
Form 990: On File

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CharityAI™ rates charities from 0 to 100 using public filings (IRS Form 990 and the equivalent registries outside the US) together with the information the charity itself provides on DonationX. Ratings are recalculated every quarter, without human bias, and shown as stars.

Four pillars

Financial strength30%

Program expense ratio, fundraising efficiency, operating reserves, liabilities and revenue diversification, compared with similar organizations.

Reliability20%

Standing with the registry, filing history, verification and how complete the profile is.

Effectiveness25%

How much goes to programs and how consistently the organization delivers them.

Impact25%

The outcomes the charity reports on DonationX: people served, cost per service and results.

Stars

★★★★★ 80–100 ★★★★☆ 60–79 ★★★☆☆ 40–59 ★★☆☆☆ 20–39 ★☆☆☆☆ 1–19

A pillar with no data counts as zero. Without impact metrics the score is capped at 59 (three stars): only the charity can supply that data.
The coverage grade (A to D) says how much filing data the score rests on; NONE means there is not enough to rate.
An organization that is not in good standing with its registry (for example a revoked tax exemption) is shown as Not rated.
"Compared with peers" places the charity's key ratios against organizations of the same country, sector and size.

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