Animal-Related
(D20)
IRS Verified
DX Registered
990 on File
HEARTLAND ANIMAL SHELTER NFP
Financial strength (30%)
86/100
Reliability (20%)
55/100
Effectiveness (25%)
85/100
Impact (25%)
No data yet
CharityAI™ Score
Not yet evaluated
Financial Overview — FY 2025
$1.6M
Total Revenue
$1.2M
Total Expenses
$8.2M
Net Assets
30
Employees
Revenue Sources
Expense Breakdown
Program Expense Ratio
80.8%
Fundraising Efficiency
64.4%
Operating Reserve
83.48x
Liability-to-Asset
6.5%
Revenue Diversification
57.8%
Compared with Peers
FY 2025
Compared with 399 similar organizations
(United States, Animal-Related, $1M–$10M in expenses), FY 2025.
This organization
Middle half of peers (P25–P75)
Peer median
| Ratio | This org | Peer median | Position (P10 → P90) | |
|---|---|---|---|---|
|
Program expense ratio
Program expenses / total expenses
· higher is better
|
80.8% | 84.2% |
P10P90
|
Below median |
|
Admin expense ratio
Management and general / total expenses
· lower is better
|
7.7% | 9.4% |
P10P90
|
Above median |
|
Fundraising expense ratio
Fundraising expenses / total expenses
· lower is better
|
11.6% | 4.5% |
P10P90
|
Bottom quarter |
|
Fundraising efficiency
Fundraising expenses / gross fundraising income
· lower is better
|
64.4% | 127.2% |
P10P90
|
Above median |
|
Operating reserve
Months of expenses covered by net assets
· higher is better
|
83.5 mo | 19.1 mo |
P10P90
|
Top quarter |
|
Liabilities to assets
Total liabilities / total assets
· lower is better
|
6.5% | 3.6% |
P10P90
|
Below median |
|
Revenue concentration
Share of revenue from the largest source
· lower is better
|
57.8% | 77.8% |
P10P90
|
Top quarter |
|
Revenue growth
Year over year revenue growth
|
23.8% | 10.2% |
P10P90
|
|
|
Expense growth
Year over year expense growth
|
-1.8% | 8.4% |
P10P90
|
|
|
Surplus margin
Surplus as a share of revenue
|
27.5% | 5.1% |
P10P90
|
Financial History
| Year | Revenue | Expenses | Net Assets | Program % | Staff |
|---|---|---|---|---|---|
| 2025 | $1.6M | $1.2M | $8.2M | 80.8% | 30 |
| 2024 | $1.3M | $1.2M | $1.8M | 87.4% | 28 |
| 2023 | $989K | $1.1M | $1.6M | 85.4% | 28 |
| 2022 | $1.3M | $906K | N/A | — | 28 |
| 2021 | $950K | $800K | N/A | — | 23 |
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